Data Analytics for Technology, Media & Telecommunications

Data analytics for telecom, technology and media helps operators and digital businesses grow ARPU, retain customers and stop revenue leaking out of complex billing and platform systems. BDO East Africa's data analytics team helps TMT organisations, telecom and mobile-money operators, technology firms and media businesses, turn subscriber, usage and network data into lower churn, stronger revenue assurance and smarter investment.

Our analysts combine sector knowledge with BDO's global technology methodology to build the churn models, revenue-assurance analytics and customer dashboards that protect and grow the bottom line.

Data challenges in technology, media and telecommunications

High subscriber and customer churn in saturated, price-competitive markets.
Revenue leakage across billing, interconnect, subscription and mobile-money systems.
Enormous volumes of usage, network and platform data that are hard to turn into decisions.
Pressure to grow ARPU and lifetime value through better segmentation and targeting.
Fraud and security risks across voice, data, mobile money and digital platforms.
Network and product investment decisions made without clear demand analytics.

How BDO East Africa's data analytics helps TMT companies

Churn prediction & retention — Machine-learning models that identify customers likely to leave so you can retain them with targeted offers.
Revenue assurance analytics — Analytics that reconcile usage, billing and payments to detect and recover leaking revenue.
Customer segmentation & ARPU — Behavioural segmentation that powers personalised offers and grows revenue per user.
Fraud analytics — Anomaly detection across voice, data, mobile money and platforms that flags fraud early.
Network & capacity analytics — Demand analytics that guide where to invest in coverage, capacity and product.
Mobile-money & platform analytics — Transaction analytics that support growth, risk and compliance in digital financial services.

Why choose BDO East Africa

Global reach, local expertise — Local analysts who understand East African markets, regulators and business realities, backed by the BDO International network across 160+ countries.
Depth of team — Part of a firm with 25+ Partners and Directors and 600+ professionals across Kenya, Uganda, Tanzania, Rwanda, Ethiopia and beyond.
Full-stack analytics — End-to-end capability spanning Business Intelligence, AI/ML, RPA, implementation and project management — from your first dashboard to advanced predictive models.
Analytics as a Service — Flexible, scalable engagements including Analytics as a Service (AaaS), so you can start small and scale as value is proven.
Trusted and secure — A trusted advisory brand with deep audit, risk and technology heritage, so insight is rigorous, secure and board-ready.

Get started

Talk to BDO East Africa's data analytics team about data analytics for telecom. We'll scope a practical first project and show you the value before you scale. Speak to a data analyst today.

Frequently asked questions

What is data analytics for telecom and TMT? It is the use of subscriber, usage, billing and platform data to reduce churn, protect revenue and grow ARPU across telecom, technology and media. BDO East Africa delivers churn, revenue-assurance and customer analytics.
How can analytics reduce churn? Predictive churn models score each customer's likelihood of leaving using usage and behaviour data, so retention teams can target the right customers before they go.
What is revenue assurance analytics? It reconciles usage, billing, interconnect and payment data to find and recover revenue that would otherwise leak away, directly improving margins.
Can you analyse mobile-money data? Yes. We help operators analyse mobile-money transactions for growth, fraud detection and compliance, within a secure and confidential framework.